Thinking Pink
Circa 1964
Mary Kay Ash begins an annual tradition of recognizing women's accomplishments in entrepreneurship while providing inspiration and business education for the coming year. She calls it Seminar. The company's first Seminar is held in the Company warehouse. In the 1960s, most American bathrooms were white. So pink was chosen for the Company's packaging to give women beauty products they could keep conveniently on their bathroom counters.
Pink Goes Public
Circa 1968
In 1967, Mary Kay decided to give herself a special present by ordering a custom pink 1968 Cadillac sedan matching the color of her favorite lipstick to reward top sales consultants. The tradition of awarding a pink car to top sellers has lasted for decades, transitioning through various shades and models including the electric pink pearl Cadillac Optig introduced for top salespeople.
An American Icon .. The Pink Cadillac
Circa 1969
Mary Kay is the first to introduce the "career car" concept in the marketing world, making the pink Cadillac an iconic and synonymous symbol with the Mary Kay brand. The first five Cadillacs (Coupe de Ville) are awarded at the 1969 Seminar. General Motors later named the color Mary Kay Pink Pearl and the exclusive shade is only available for Mary Kay. This iconic symbol of sucess continues to inspire women to this day.
Taking Flight
Circa 1970
The company opened a manufacturing facility in Dallas, Texas and calls it Cosmetic Creations. The first diamond bumblebee pins are awarded at Seminar to recognize determined women who soared to new heights as Independent Beauty Consultants. The diamond bumblebee symbolizes someone who has "flown to the top".
"Aerodynamically, the bumblebee shouldn't be able to fly, but the bumblebee doesn't know tht so it goes on flying anyway."
The Meaning Behind the Quote:
Perseverance and Grit: Mary Kay used the bumblebee as a signature emblem for her company and sales force to represent achieving the seemingly impossible.
Ingnoring Self-Doubt: Just as the bee is supposedly restricted by its body-to-wing ratio on paper, people can push past critics, societal expectations and personal limitations if they refuse to accept them.
The Pinnacle of Success
Circa 1971
Mary Kay Ash and her son, Richard create the National Sales Director career path level, the pinnacle of success and leadership in the independend sales force. Mary Kay Inc. opened in Australia, its first international subsidiary and first market in the Asia Pacific region.
Pink Hits the Highways
Circa 1972
Mary Kay's fleet of pink trucks debuts in the U.S. servicing the Western and Southern branches and becoming instantly recognizable sights on the nation's highways.
MKY on the NYSE
Circa 1976
Mary Kay Inc. is listed on the New York Stock Exchange as MKY and becomes the first company on the NYSE chaired by a woman.
In 1978, Mary Kay opened in Canada. In 1986, Mary Kay opened its first European market in Germany. Also, in 1986, Mary Kay and several other successful entrepreneurial businesswomen are honored by President Reagan.
Legacy of a Icon
Circa 1981
Mary Kay Ash's autobiography published by Harper & Row debuted. It sold more than 2 million copies. In 2003, in honor of the company's 40th anniversary, the book is re-released as Miracles Happen: The Life and Timeless Principles of the Founder of Mary Kay Inc.
Mary Kay Museum
Circa 1993
The award-winning Mary Kay Museum opened in Dallas to celebrate the company's 30th anniversary.
New World Headquarters
Circa 1995
The Mary Kay Building opened as the new global headquarters in Addison, Texas. Mary Kay opened in China which eventually became one of the company's largest markets.
The Next Generation
Circa 2001
Mary Kay Ash, who brought to life her dream of enpowering women around the world passed on November 22, 2001 Thanksgiving day which was her favorite holiday. Her son and co-founder continued her dream as Chairman and Chief Executive Officer of the Company.
Forty and Fabulous
Circa 2003
Mary Kay Inc. celebrated its 40th anniversary with over 1 million independent sales force members in more than 30 markets worldwide.
Pink Doing Green
Circa 2010
Mary Kay Inc. planted 200, trees in the Bitterroot National Forest a part of the Pink Doing Green initiative. The Bitterroot National Forest is a 1.587 million acre protected national forest in southwest Montana and eastern Idaho, managed by the U.S. Forest Service. The Pink Doing Green initiative is a corporate social responsibility and sustainability program run by Mary Kay, Inc. Mary Kay Inc. is helping to plant nearly one million trees across five national forests in Montana, Idaho, Michigan, Colorado and California. Mary Kay Inc. also made a 5-year, $500,000 commitment as the lead corporate sponsor for the Lot Pines Forest Recovery Campaign to plant more than 4 million treees after one of the most destructiive wildfires in Texas history.


































